The Armenian branch of the Eurasia Partnership Foundation’s (EPF) Caucasus Research Resource Centers (CRRC) conducted a study of public perceptions of media in Armenia. The program was implemented by Internews Network in partnership with Internews Media Support NGO, Yerevan Press Club and Eurasia Partnership Foundation. The program is made possible by the support of the American People through the United States Agency for International Development.
The study portrays the Armenian media landscape through the eyes of an average Armenian as well as a media professional; it provides data on media preferences, media-related attitudes and insights into specific topics, such as perceived level of media independence, media consumption patterns, and alternative media.
The study is based on qualitative and quantitative data. The quantitative data has been obtained as a result of a public opinion poll conducted among 1 400 households in all marzes of the republic. The interviewees were suggested a questionnaire with 90 questions.
The qualitative data was supplemented by quantitative data obtained from focus group discussions and in-depth interviews.
The results of the study reveal that television remains the main source of information in Armenia. Most part of the population watches TV every day or several times a week, but 70% of the interviewees prefer Russian channels.
Only 10% of the surveyed said they fully trust the mass media, while 42% said they “somewhat trust in mass media.”
News and analysis are the most popular among TV viewers, followed by movies, music and serials. The picture is completely different in case of radio, where music is the most preferable followed by news and analysis.
According to the results of the study, online media are the most trustworthy. 13% fully trusts in online media outlets, while only 7-8% trusts in traditional media resources.
Yerevan, Armenia: On February 24, 2015 at 11:00 the presentation of an expert survey focusing on the perception of discrimination will take place in the conference premises of EPF (address: Apt. 22, 1/2 Azatutyan Ave., Yerevan 0037, Armenia). The expert survey was conducted by EPF with the support of the Government of the Kingdom of Netherlands.
05 December 2014
CARD in cooperation with EPF is looking for a researcher to conduct a mapping research in Turkey to identify the trade and cooperation potential between dairy, dried fruits and green house sectors for agribusinesses from Armenia and Turkey.
09 November 2014
On November 11, 2014 from 09:30 to 18:00 a conference on the issues of anti-discrimination will take place in the Best Western Congress Hotel’s Ball Room, Yerevan. The conference is organized by Eurasia Partnership Foundation (EPF) with the support of the Ministry of Foreign Affairs of the Kingdom of Netherlands.